Experience Record

Professional Experience

Fifteen years building and operating businesses across Pakistan, the United States, the UAE, Thailand, and Laos — in export, e-commerce, franchising, education, and manufacturing. My operational work centres on process improvement, B2B manufacturing strategy, and systems design.

Primary Roles

Full-time operational and leadership positions.

General Manager, Business Operations and Strategic Systems

ACTIVE
Rafiq Jamil Textile Industries Pvt. Ltd.  |  Okara, Punjab, PakistanJuly 2026 – Present

Promoted to lead cross-functional business operations, strategic systems development, and organisational transformation. Responsible for business process improvement, HR governance, executive reporting, MIS, and performance management frameworks.

  • Leading business operations and cross-functional coordination
  • Developing strategic business systems and digital workflows
  • Driving HR governance, process standardisation, and internal controls
  • Designing executive dashboards, MIS reporting, and KPI frameworks

Marketing Manager – Terry Division

Rafiq Jamil Textile Industries Pvt. Ltd.  |  Okara, Punjab, PakistanMay 2026 – July 2026

Led international B2B marketing and export outreach for Rafiq Jamil Textile Industries Pvt. Ltd.. Built buyer relationships across North America, Europe, and the UK. Certified GOTS, OEKO-TEX, BSCI, Sedex, BCI.

Managing Director

Blue Bird Design & Artwork Services  |  Dubai, United Arab EmiratesJune 2024 – April 2026

Led a creative design and artwork agency. Owned business strategy, financial oversight, team leadership, and client relations.

Operations Manager

Ayrazon Trading LLC  |  Dubai, United Arab EmiratesJune 2023 – June 2024

Managed multichannel e-commerce logistics, merchant inventory operations, and supply chain coordination.

Senior Business Analyst

Lemniscate Inc  |  Maine, United StatesOctober 2021 – July 2023

Provided analytical support across concurrent projects. Developed business workflow diagrams, conducted process impact analysis, and prepared annual operating plans and capital budgets. Led a team of five.

Executive Assistant to Chief Executive Officer

LA Dream Destiny (Private) Limited  |  Okara, PakistanDecember 2011 – May 2022

Built the business model and franchising strategy from the ground up. Oversaw a team of over 30 employees. Handled finalisation of franchise agreements, including international brands such as KFC, Pizza Hut, and Hush Puppies.

Concurrent Directorships and Ventures

Ownership and board-level roles held alongside primary positions.

Founder

Ovaizon Private Limited  |  Lahore, PakistanJuly 2022 – June 2023

Built an education venture from scratch. Hired and developed teaching staff, set admissions strategy, achieved 100+ enrolments in year one.

Director

Ovaiz Impex LLC  |  United StatesMarch 2017 – January 2022

Oversaw production, budgeting, operations, and export. Generated $100K revenue within the first month of operations. Built sales policy, customer satisfaction standards, and after-sales service that sustained 28% weekly customer retention.

Director

Thai AMA Corporation Co. Ltd.  |  Bangkok, ThailandMarch 2015 – February 2017

Managing Director

Lao H.M.A. Sole Co. Ltd.  |  Vientiane, LaosFebruary 2014 – December 2016

Managing Partner

SAA Group  |  Okara, PakistanApril 2012 – November 2013

Director

Casa N EstiloDecember 2010 – December 2011

Education

Bachelor of Business Administration (BBA)Business Administration, Management and OperationsPIMSAT  ·  2004–2008With independent US credential evaluation

Languages

Urdu (Native)·Punjabi (Native)·English (Full Professional)·Hindi (Professional Working)·Thai (Limited Working)

Memberships

  • Pakistan USA Business Council
  • Pakistan Canada Business Council
  • Pakistan UK Business Council
  • Pakistan Australia Business Council

Certifications

AI for Beginners (HP LIFE)WhatsApp Business (respond.io)